@Article{451426,
     author = "Joanna M. Moczydłowska, Urszula Widelska",
     title = "Cultural aspects of marketing management in traditional and modern sectors",
     year =  2015,
     volume =  16,
     number =  3 (1),
     journal =  Przedsiębiorczość i Zarządzanie,
     pages =  s. 145-155,
    }