@Article{520090,
     author = "Reda Poneliene, Sigitas Balčiūnas",
     title = "TV advertising and children’s consumer culture",
     year =  2014,
     volume =  10,
     number =  3(26),
     journal =  Problemy Wczesnej Edukacji/Issues in Early Education,
     pages =  s. 39-52,
    }